Manage your marketing within the boundaries of privacy and compliance and get up to speed with current marketing content laws.
Know the law and navigate the legal pitfalls of data-driven marketing with ADMA IQ’s data privacy training for non-lawyers.
Connecting with your customer in the digital age can be tricky. In an online world it’s easier than ever, but just because you can doesn’t mean you should. Don’t risk your brand’s reputation by breaking the law.
With ADMA’s data privacy training, navigate the law like a pro. We’ll help you to view the complex details of compliance through a straightforward commercial lens. Legal-speak is out, marketing context is in!
In this course, you’ll spend 75% of your time understanding data privacy laws and 25% of your time understanding marketing content laws.
The data privacy portion deals mainly with the question of consent – how to ensure you obtain it in the first place and what to do if you don’t. It also deals with the sometimes-confusing rules governing what you can and can’t do with personally-identifiable data as well as how to approach personal communications.
The content portion covers the legal issues of creating and curating content, as well as the basics of promoting your products in a fair and competitive manner.
This course is offered in the following formats:
- In-class course: 1 day, 9-5pm. See ADMA website for dates.
- Online course